They say that picture is worth a thousand words, especially
when you want to convince perfect strangers to purchase your house. It’s not a
piece of cake to stand out in the listing without having great quality photos
to post on several property listings online
A real estate agent knows pretty well that the best way to sell
a home quickly and for a good price is to have an amazing presentation of
houses that will catch the attention of prospective home buyers. You have to dress
up your home by improving both the interior and exterior of the house and
emphasizing the important features in it. But all your hard work will go to
waste if you won’t be able to capture photos of a house properly. The NationalAssociation of Realtors points out that the modern house hunt has gone largely
digital nowadays. Most home buyers searching for a property to acquire takes
place online. They are easily drawn to attractive pictures. Some case studies
confirmed that through using professional real estate photos, properties were
sold 50 percent faster than those without proper photographs of a property. Here
are some tips to bring your listing photos up to professional standard if a
photoshoot isn’t in your budget.
Clean and clear the room
Before you start capturing photos, make sure that every room
is clean, clear and well-designed. It is essential to have simple but elegant
decorations to highlight the best features in each room without over decorating.
Never allow people and pets in a photo for it will also catch the attention of
the viewers instead of just focusing in the room itself.
Don’t use your smartphone
Real estate agents usually take the convenient route and
simply use their smartphone for home photography however, these lenses were
designed for portrait pictures only and not for real estate photography. You
must consider a real camera for this type of photography.
Enhance your lighting
An overcast sky usually works wonders for any type of
photography but contrary to that popular belief, a rainy day does have its
advantage for photographs too. If you want to improve interior pictures, you
can try taking multiple shots using different indoor lighting or a combination
of them. You can then choose the most appealing pictures that can be posted in
various property listings.
Shoot the whole area
If you want to give your house that “perfect angle” edge,
you may be tempted to shoot only the focal point in a room that seems the most
pleasant, but that is not the best thing to do. The most important photos are
typically the ones that show the entire area of a room where a client can
imagine living in it.
Edit your final choice
Real estate photo editing is also important to have more
meaningful pictures that buyers are usually looking for. You can do some
retouches to enhance and highlight each photo before posting them online.
There are a lot of techniques and styles that you can use
for real estate photography. The basic tips mentioned above will surely help
you to start in the field.
